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A Bit About Our Cause

About: Get Involved

The Problem

59% of Americans live paycheck to paycheck. Yet, 68% of American households own at least one pet. The ASPCA estimates that the annual cost of owning a dog is over $1800, while the average cost of an emergency veterinary visit is between $800 and $1,500. 

In the event of an emergency, most pet owners cannot afford treatment, leaving them faced with the tough decision to humanely euthanize their beloved animals. Economic constraints account for the euthanasia of as many as 500,000 animals each year.

The Solution

As veterinary professionals, pet owners and animal rights advocates, our founders envision a world in which economic euthanasia is no longer the only option for the overwhelming majority of pet owners faced with an emergency. Whereas many individuals do not qualify for CareCredit or in-office payment plans, our grants are made available to underserved populations. Target grantees include low-income families, veterans, military families, senior citizens, disabled individuals, students and every hard-working individual or family that struggles to make ends meet. 

Finances should never be the reason pets and their owners cannot enjoy another day together. It is our hope that, with the help of compassionate donors and available grants, they no longer will.

We Want Your Help

We want to start saving lives today, but we need your help to do it. Whether you know someone who struggled with the tough decision to euthanize a beloved pet because of finances, you were that person or you simply want to spread some goodness in this tough economic climate, we’re appealing to you to help us help others. All donations, no matter the amount, are greatly appreciated. 

If you operate an animal hospital and, like us, have grown wary of euthanizing pets because of cost, we would love to partner with you. Feel free to reach out to us via email or phone to discuss ways we can work together to give family pets another day. 



To keep families together with their pets by providing access to necessary medical care when quality of life can be preserved.


To save every healthy and treatable animal, and to give families another day with their furry friends.

About: Get Involved
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